Make It Tampa Bay talent attraction initiative launches

October 23, 2017

It’s been months in the making, but on October 16th, leaders of Visit Tampa Bay, the Tourist Development Council of Hillsborough County (TDC), the Hillsborough County Board of County Commissioners, and the Tampa Hillsborough EDC unveiled its joint effort to attract more talent and business relocations to Hillsborough County: Make It Tampa Bay.

The Make It Tampa Bay initiative draws on Visit Tampa Bay’s award-winning brand and established out-of-state marketing channels to showcase our community as the ideal place to do business and to live for CEOs, entrepreneurs, and millennial talent.

“We are excited to have a powerful platform for telling young entrepreneurs across the country why Tampa Bay is the best market in which to launch and grow a company,” Roberto Torres, president of StandUp Tampa and founder of Blind Tiger Café and Black & Denim Apparel said of Make it Tampa Bay. “This area offers entrepreneurs all the right ingredients for success: lower cost of living and doing business, access to great talent, incredibly supportive local government and business leadership, and a community full of welcoming people who are genuinely eager to help you succeed. People looking for a city they can move to and make an impact need look no further than Tampa. This is the most exciting place in America to come and build a great future for yourself, your family, and your business.”

Make It Tampa Bay’s website has three major sections designed to answer key questions prospective job seekers and entrepreneurs often have about our market. Stories from local entrepreneurs and business professionals offer unique insights into what it’s like to live and grow companies here. Other website pages feature Tampa Bay’s target industries, available jobs, as well as events and things to do. The business and talent attraction website also features a whole section devoted to the Hillsborough County neighborhoods, so that visitors can determine which ones would suit their personality and living preferences.

“A joint initiative with the County and Visit Tampa Bay made perfect sense to us,” said Tampa Hillsborough EDC CEO and President Craig J. Richard, CEcD. “Talent is the top priority for companies looking at our market for potential relocation or expansion. The Make it Tampa Bay web site and campaign allows us to showcase the outstanding young entrepreneurs and talent we have in Tampa, and lets them tell their peers across the country why this is the best place to build their future. We envision Make It Tampa Bay becoming a valuable recruitment tool for local companies to use as well.”

For more information on the Make It Tampa Bay initiative, please visit MakeItTampaBay.com.